According to the European Supermarket magazine, Bel Group (France) has just opened a 1 ha plant in Vietnam to produce “laughing cow” cheese to serve the Southeast Asian market, marking their first penetration into the Vietnamese market.
The new plant will produce an additional 3 million pieces of cheese a week, doubling the output for the region. In addition to being sold in Vietnam, the product will be exported to the Philippines, Singapore, Cambodia and Thailand.
Bel Group began construction of this plant in July 2015 in Binh Duong, with an investment capital of17 million USD. The factory also has a research center to develop products suitable for Southeast Asian taste.
The brand “laughing cow” cheese is currently occupies 85% of the market share in Vietnam in this segment.
ANT Consulting is here to assist you from the outset; providing corporate intelligence, risk advisory, management consulting services that assist market entrance, and ensure efficient business start-up operation. Our services are as following:
We strive to save your cost by guiding you towards economical solutions that comply with local legislation and procedures. We support you through early logistic solutions and carry you through as your business grows. We aim to bridge the gap between international best practices and local cultures and assist foreign companies and organizations entering Vietnam market to overcome commercial and regulatory issues.
We could be reached at email: ant@antconsult.vn or tel: +848 3520 2779 . To learn more about us, please visit www.antconsult.vn
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